The authors consider the principles of the management for the sustained success, classification of stakeholders and their characteristics. The map of needs and expectations of the main stakeholder’s groups of the organizations of fuel and energy complex is submitted in the article. This map helps to visualize and realize the interests of stakeholders and possibilities of organization of their fullest satisfaction. Also the authors offer the system of indicative planning, which includes the key performance indicators of relationships with stakeholders for assessment of effectiveness of the management for the sustained success. Considered the financial implications of the stakeholder approach in the management of organizations.
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