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Technique of integrated assessment of results of functioning of the property complex of the organization in implementation process of corporate strategy crisis management

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Pages: 
97-112
UDC Code: 
330.526.33:658.012
Authors: 
Glushakova O Doctor of Economic Sciences, Associate Professor  (trinity@oaoktk.ru, safbd2@nnet.ru)

On the basis of the process approach authors developed and approved the technique of integrated assessment of results of functioning of a property complex of the organization in implementation process of corporate strategy of crisis management oriented to accounting of industry specifics and containing GAP analysis elements. The technique is based on a methodological message about a continuity of generation of financial flows a property complex of the organization as criteria of efficiency of implementation of corporate strategy of crisis management in the conditions of high variability of factors of the internal and external environment. The system of the key indicators reflecting efficiency of implementation of processes of the financial, marketing, technical and technological strategy and the strategy of human resources management having the greatest value in crisis situations is proved. Approach to ensuring control of ”gaps“ between the current values of key indicators and their maximum permissible values is offered.

Files: 
References: 
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